I’m a multi-hyphenate specializing in copywriting, marketing strategy,
& operational problem-solving
for small businesses & visual artists.

As a copywriter and content writer, I’m comfortable writing for a variety of platforms and voices, including Substack, social media, product descriptions, and brand statements. I often use my specialized knowledge of herbalism and holistic health in my writing for wellness-focused brands and businesses.

I have a keen eye for identifying marketing opportunities that make sense for your business or artistic practice. My role involves in-depth research, versatile writing, and creating effective marketing strategies so founders can focus on their core business without getting bogged down by details.

I design custom operational systems that make sense with your business and working style. If you’re not sure how a project should be managed or have a practical issue that’s just not working, I can provide, maintain, and manage solutions and workflows that help your company run better.

Recently, I’ve helped my clients with:

• Creating a project management system and flow for content creation

• Writing and ideating three blogs per month and all social copy and content for an Ayurveda-focused food brand

• Researching and writing a non-fiction book proposal

• Researching and writing grants and residency applications for a Northern California painter

• Utilizing Zapier to automate email marketing

• Retouching headshots

Every client and their needs are different - and I like it that way! You can contact me here if you think we could be a good match.